About OnDigitalHealth

About OnDigitalHealth

OnDigitalHealth Consulting is a specialized strategy consulting firm which I founded to serve the burgeoning and rapidly diversifying digital health industry, providing expertise and consulting across the entire product lifecycle of digital and population health solutions.
I serve clients from many segments of the healthcare and life sciences industries, including startups, payers, providers, employers, biotech, pharma, medtech, medical device companies and consulting, venture capital and private equity firms.

STRATEGIZING.

For new companies, business models, products and services, accelerated growth, open innovation, partnerships, business development and M&A.

CREATING.

Seamless stakeholder interfaces and experiences, behavior-changing content, real engagement, stellar NPS, obvious competitive differentiation and lasting value.

EXECUTING.

On project, development, marketing, strategic and business plans, product / platform / ecosystem building, integrations, implementations and transactions.

From HealthXL Pittsburgh event, 2018

WHAT WE DO.

Engagement = Expertise x Technology.

Having the right platform will get you most of the way 'there', IMO. But it's not enough, in and of itself. Without the proven experience in the healthcare trenches, a detailed understanding of the real-world issues healthcare consumers are facing on a daily basis, and a big-picture perspective on population health management and the broader healthcare and life sciences ecosystem...then you're in the life raft, with so many others, just waiting to be rescued. Let's start paddling toward your goals, together!

WHAT WE ACHIEVE.

Outcomes = Engagement x Strategy.

Engagement is key...particularly as a stepping stone to downstream educational and behavior change opportunities - and this is how we move the needle on outcomes! IME, there are demonstrated, reproducible methodologies for getting to the next level on engagement and ongoing utilization, and I'd love the opportunity to share with you what I've learned, from engaging with populations of n=1 to n=10,000,000.

AT THE END.

abs(ROI) = Outcomes x Value.

At the end, it's all about outcomes, value and ROI. Granted it's not always easy to ID and track the key metrics that will maximize the value of your offerings. It takes expertise, focus and discipline. But this is what will set you apart. This, at the end of the day, is your competitive advantage, your differentiator, your formula for real - and lasting - success. What does your formula look like?

THE TEAM

THE TEAM

IS JUST ME! AND, WHEN MORE RESOURCES ARE REQUIRED, I HAVE AN EXTENSIVE NETWORK FROM WHICH TO ID AND SOURCE ADDITIONAL SUBJECT MATTER EXPERTISE, DEPENDING ON WHAT YOU'D LIKE TO ACCOMPLISH.

KARL HESS
KARL HESS

MANAGING DIRECTOR

  1. Why would you hire me?

    Because I have a unique perspective developed over 10 years, exclusively in the digital health space.

  2. What can I do for you?

    I’ll do everything I can to “show you the money”, by helping you improve your offerings, partnerships, company and/or valuation – always informed and guided by my focus on the Quadruple Aim, my strategic, operational and clinical perspectives on population health, my substantial experience building and commercializing digital health ecosystems, and >$20B worth of transactions.

  3. “What’s possible”?

    A lot. I’ll work with you and your team(s) to identify “what’s possible” for your organization and its portfolio of digital and population health products and services, and subsequently to maximize the value of those solutions by crisply executing on the agreed-upon go-to-market plan, while minimizing the risk.

  4. Passion is great, but…

    Passion without perspective and experience will leave you trying to reinvent the wheel…over and over. I’ll not only climb every step of the way with you, until you’ve reached the peaks of Competitive Advantage and Differentiation – I’ll also provide you with the quickest route to the top.

  5. What does “success” look like?

    What will ultimate success look like for your firm? Triple-digit growth, YoY? $xx MM of incremental revenue? Another round of funding, at a higher valuation? Successful exit, whether to a strategic partner or via an IPO? Let’s define what “success” will be for you and your organization, then map out a plan and roadmap to get there.

  6. The Build vs. Buy vs. Partner Question

    One of my chief arrows in the digital / population health quiver is successfully navigating the “build” vs. “buy” vs. “partner” strategic framework and determining how to create the largest value proposition possible utilizing a hybrid approach across all three options – and building an ecosystem in the process.

Work

Work

I'VE BEEN LUCKY ENOUGH TO WORK ON MANY DIFFERENT TYPES OF PROJECTS, BUT A FEW OF MY MOST RECENT PROJECTS ARE HIGHLIGHTED BELOW.

CONSULTING SERVICES

CONSULTING SERVICES

A FEW EXAMPLES OF MY SUBJECT MATTER EXPERTISE AND THE KINDS OF PROJECTS THAT I HAVE SUCCESSFULLY COMPLETED WITH CLIENTS.

STRATEGY

Let’s work together to determine the ideal strategy – digital health or otherwise – for your organization.

TECHNOLOGY

I’ll help your organization determine and select the right technology platform(s) to accomplish your strategic objectives.

BUILD vs BUY vs PARTNER

To build an ecosystem, you will have to successfully navigate – and continually revisit – these critical options.

VALUE PROPOSITION

From an individual consumer’s POV, to your company’s valuation, I will help augment value, perceived and actual.

ENGAGEMENT

Your [blank] is ‘awesome’, but your engagement, adoption, utilization are just ‘meh’? Let’s figure out ‘why’, then fix it.

GROWTH

Whether you need help commercializing “x”, are considering acquiring “y”, or simply need a BizDev boost, let’s talk.

A FEW OF MY CLIENTS

MY RATE PLANS

MY RATE PLANS

I HAVE JUST THE RIGHT, FLEXIBLE RATE PLAN TO ALLOW US TO ACCOMPLISH YOUR GOALS AND OBJECTIVES, TOGETHER.

HOURLY / FLAT RATE
For the efficient: Have me pop in for a day or a week, let’s discuss what you want to do – and subsequently, “what’s possible”! Or, I can provide and present a strategy / my recommendations on a fixed topic, question or issue. Just lmk.

MONTHLY RATE / RETAINER
For the flexible: Have a key role you need filled on an interim or short-term basis? Or a key business issue / pain point that you need solved? I’ll ’embed’ with your team, and pull out all of the stops to resolve it, ASAP. A great way to demonstrate value.

EQUITY
For the “winners”: Have something really special, perhaps even unicorn-y? If I agree that you have the potential to go the distance, I’d be honored to take to sweat equity in exchange for my services / effort, at a substantial discount to my set rates. Let’s talk!
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CONTACT

CONTACT